The FIFA World Cup comes around every four years and it is always a highly anticipated tournament Football is perhaps the world’s most popular sport, so there is naturally going to be a lot of attention on it, no matter if your own country has managed to qualify for it or not.
With all this media attention, Stryking Entertainment, a Berlin-based company has decided to time their own initial coin offering (ICO) to coincide with this World Cup launch. This will see their own fantasy football game tailored for this iteration of the World Cup launched, alongside their token sale which has a fundraising goal of $20 million.
What are the details about this launch?
The game is called the Football All-Stars game and they have produced it alongside the Kicker magazine and it derives its basis from the Bundesliga in Germany, as it holds the rights to profiles and images of players in this league.
In this game, players will be able to pick their fantasy World Cup team and they will then partake in challenges on a daily basis depending on specific scheduled games and there is also a version for the tournament as a whole.
This means that it is going to be a lot shorter game than is usually seen with fantasy football games which usually last a season. In the United States up to 20% of sports fans partake in some form of fantasy sports games, compared to only 2% of people in Europe. They want to infiltrate and grow their presence in this market.
What about the ICO?
The Strykz tokens are able to be used inside of the game and caters for trading players with other users, unlocking unique features and gaining access to more content. These tokens are set to be listed on the Gibraltar Blockchain Exchange, which is a segment of the stock exchange in the country.
The money that is raised via the token sale is going to be used in order to enhance the team for developing their platform, as well as expanding their reach in Europe. They also want to pair up with new partners in other expanding markets, such as in Asia, as well as making the platform more user friendly. They have a soft cap in place of $4 million and it is set to begin on the 15th of June.